The Network Advertising Initiative announced it is partnering with SafeGuard Privacy to make its Code of Conduct compliance program online and auditable. The NAI said its partnership with the SaaS-based compliance platform will make its compliance process "faster, more efficient, and more complete." NAI President and CEO Leigh Freund said, "The NAI and its members will benefit from a fully online approach, allowing us to react dynamically and swiftly to a rapidly changing privacy compliance landscape."
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